The year is 2007 and Iridesco figures that someone in this design and technology company should head down to Texas and check see what this SXSW Interactive thing is all about. After a fierce game of rock-paper-scissors, I had been chosen to go to ol’ Austin.

So if you too find yourself in Austin, TX this coming weekend and the few days into next week, feel free to drop me an email (danny -at- iridesco . com) if you want to have a drink, shoot the breeze, talk shop, and eat some fine BBQ.